Okay, now you understand what is sales funnel and the importance of sales funnel. This post is going to focus on how to make a sales funnel for free in 2024.
After you’ve create a sales funnel, you can monitor the actions and interactions of prospects at each level to find out where your customer are and how effective it is.
Every company and industry has its own unique Marketing funnel styles, but there are a lot of different ways to build one. But there are several key features that most share. For beginners want to build a sales funnel aka marketing funnel, just follow these detailed 9 steps:
- Define your goals.
- Analyze customers’s problem/ demand.
- Create a landing page.
- Offer valuable thing to capture the customer’s attention (Leads).
- Classify your leads to qualify leads.
- Nurture your qualified leads.
- Close the deal.
- Track the results and analyze sales data.
- Optimize your sales funnel.
Make A Sales Funnel For Free With Hubspot
Let’s move to the details!
1. How To Make A Sales Funnel STEP-BY-STEP For Beginners
1.2. Define your goals
The first stage in creating sales funnel is to identify its goals, which should be consistent with your overall sales process.
The goal of making a sales funnel varies tremendously based on your business type and strategic goals.
So, ask yourself these questions:
- What do you hope will be accomplished with your sales funnel?
- Would you like to generate leads? If your main objective is lead generation, your sales funnel will be designed to attract prospective customers and collect their DATA for future advertising efforts.
- Do you want to make conversions? If revenue growth is your primary goal, your sales funnel must properly nurture leads, highlighting the benefits of your products or services and encouraging prospective consumers to make a decision to buy.
- Do you wish to increase brand awareness? If your goal is to raise brand awareness, your sales funnel will include your company’s online presence and reputation while engaging potential consumers with relevant and entertaining content.
By addressing these inquiries, you should be ready to create a sales funnel that fully corresponds with your business goals.
1.2. Analyze customers’s problem/ demand
To create a successful sales funnel, you must first understand your target audience’s insights and behaviors.
The more you understand your sales figures and the customers, the more effectively you can work on your marketing and funnel operations. Analytics and reports can help you optimize your targeted buyer profiles and generate quality content that attracts to valuable prospects.
1.3. Create a landing page
For most sale prospects, the initial exposure occurs on the landing page, where your customers get to know the products and services. Your landing page can be reached by users in a variety of ways. Visitors may do things like register for a training session, download documents, or click on ads on social networks.
Make sure your landing page describes your business and highlights your product’s advantages. Always keep in mind that the landing page is your sole chance to make an impression on potential customers. So you need to make it persuasively. In order to collect data from prospects and show them how valuable you are, it should also have a lead capture form.
Basically, tools such as Google Forms and Microsoft Forms allow you to make forms for lead gathering, survey administration, and even payment acceptance. However, in order to build a successful sales funnel, you need a stronger tool to nurture leads and analyze sales data which will be mentioned in the post: Best sales funnel builders.
CREATE LANDING PAGE FREE WITH HUBSPOT
1.4. Offer valuable thing to capture the customer’s attention (Leads)
It is clear that you must first capture the attention of prospects before converting them. You need to provide something that is valuable enough in exchange for their email address. Consider what types of offerings can attract interest, such as a trial period for free or a digital book in return for contact information.
Consider the following question: How To Make Offers So Good People Feel Stupid Saying No (Alex Hormozi).
1.5. Classify your leads to qualify leads
You should know that Leads are not all the same. Even if someone express interest, not everyone will be a suitable match for your business.
Someone who signs up for the offers might not be a good fit for your target audience.You need to establish your criteria for a qualified lead and then pursue those leads that fulfill them.
1.6. Nurture your qualified leads
After people have found your products and shown interest in the offers, the next step is to nuture their interests. Sending a consumer one or two emails each week regularly is typically works, especially if they include new offers or discounts. You can find it easy by using Email marketing automation.
Ensure that the content satisfies their fundamental demands and resolves any possible concerns.
1.7. Close the deal
At this stage of the sales funnel, the lead has executed one of two possible actions: becoming a customer or choosing not to make a purchase. Maintaining communication with your leads is critical in any situation.
For those becoming customers, you should now focus on building customer retention and loyalty. And for people who did not convert into buyers, continue nurture them with content and promotion every few weeks. Although they might not convert today, they might change in the future.
1.8. Track the results, analyze sales data
Leads, no matter how good they are, can still get lost in your sales funnel. Finding a good system operating automatically is the greatest method to avoid this. You may find it at best sales funnel platforms.
Always track the sales reports and read the figures to see if there’s any improvement can make for a better result. One option to make things simpler is to use HubSpot’s free pipeline management tools. Use it to monitor when your quota is met, look for patterns, and adjust your pipeline based on what your customers need.
1.9. Optimize your sales funnel
The creation of a sales funnel is just the beginning. You need to find out where your prospects vanish and work tirelessly to improve your sales funnel. Paying close attention to the points below:
- Examine the top of the sales funnel: Make sure to provide quality content to generate leads. The purpose of your content is to encourage visitors to take some sort of action by clicking on the CTA. Change up that part of the content or try a different approach if visitors do not click on your call to action (CTA).
- Examine your landing page: Would a potential customer be willing to give their contact details or not? Try out different versions of your landing page’s title, pictures, content, and call to action (CTA) to see what performs better.
- Make an A/B testing offers in your sales funnel: Find out how various deals stack up, like free delivery vs money saved. How many sales are you making through various marketing channels, such as email marketing campaigns? If one offer is performing significantly better than the others, you should concentrate on making improvements onthat offer so that it can close more prospects.
- Keep an eye on the rate of client retention: Find out the average number of times a consumer buys from you again. How often do clients come back, and do they purchase additional items or services? Count the number of times they tell others about your business.
2. How To Make A Sales Funnel For Free In 2024
Creating a free sales funnel might require some knowledge and experiment, but with proper preparation and persistent work, it can be a cost-effective approach to create substantial results for your company.
To make a sales funnel free for beginners, you can start with the following easy and convenient platforms:
These platforms provide free plans for sales funnel, as well as free website designs and drag-and-drop builders to assist you in creating and launching your sales funnel free. However, always keep in mind that building sales funnel free comes with limitations and restrictions.
So, as your business grows, it is neccesary to upgrade your sales funnel system.
Here is steps to create a sales funnel for FREE:
- Define your goals
- Analyze customers’s problem/ demand
- Get a free sales funnel builder
- Setup a free sales funnel landing page
- Offer valuable things
- Develop valuable content offers
- Create email sequences
- Integrate a payment gateway
Let’s skip the theory which explained above and jump righ into the practices. In order to make it easy and avoid potential issues, you better choose a sales funnel platform that includes full funtions and relative features. The more convenient, the more money you have to pay!
Now, to get familiar with sales funnel building, what you need to do first is to choose a Free Sales Funnel Builder. This is super important ta make it done easily. Here is a list of currently best well-known free sales funnel builders.
- Hubspot is an all-in-one marketing platform best recognized for decades.
- All sales funnel funtions is included.
- Always FREE for Beginners
- Systeme.io is one of the cheapest sales funnel-building tools on the market.
- This tool has everything you need to build a effective sales funnel.
- It also has a completely FREE plan.
When deciding which sales funnel builder to try out, It is recommended to pay attention to the following important aspects:
- Define your needs: Start by outlining your needs. Do you want to set up a basic or complex sales funnel with numerous stages? Are you looking for features like landing page builders, email marketing tools, or analytics reports? Create a list of your criteria.
- Consider the features and limitations: Does the tool provide all of the functionalities you require? Remember that free products frequently have limitations, like the quantity of funnels you can build, the amount of visitors, or the accessibility of customer service.
- User-friendly: The sales funnel software should be effortless to use, with an intuitive UI, drag-and-drop functionality, and straightforward instructions. Register for a free account or use a free trial to test out the tool.
- Examine User Reviews and Ratings: Search for user feedback and ratings on third-party platforms. This will offer you an indication of the tool’s reliability, efficiency, and client happiness. Consider how effectively the tool is maintained and supported.
- Evaluate Customer Support: Despite being a free sales funnel tool, it is critical to have accessibility to customer service. Make sure you know what kind of help are available, such as email, live chat, and knowledge bases.
- Test out the Tool: Create a free account and devote a few hours using the tool. This will provide you a hands-on experience with the software and its functions.
- Make you choice: After completing these actions, you are supposed to have a solid understanding of which free sales funnel builder is best for you. Ensure that the tool you chose is appropriate for your needs, business goals, and ease of use.
Note that no sales funnel builder is guaranteed to be flawless. The idea is to choose a tool that most closely meets your requirements and one you are satisfied using.
Once you made your own decision, let’s dive into the step-by-step instruction on how to create a sales funnel free on the following dedicated posts:
3. Sales Funnel Creating Best Practices
There are several best practices to keep in mind when creating and optimizing your sales funnel. These include knowing your target audience, personalizing content and offers, and nurturing leads through the funnel. To get a better understanding, you can refer to various sales funnel examples available online.
By following these best practices, you’ll create a more effective sales funnel that drives results and converts leads into loyal customers.
3.1. Understand your customers
Get to know your customers well before creating a sales funnel is a must. We need to know what they want, their desires, and where they’re struggling. You may use this information to design a sales funnel that works. Here are some techniques to help you gain insight into your audience:
- Identify Your Perfect Client: Identifying your ideal customer should be your first step. This requires figuring out important details about them, such as their gender, age, location, income, and profession. More important, you must ascertain their desires, interests, problems, and what drives them.
- Do market research on competitors: If you want to know who your target market is, do some researches on your competitors. Examine their target demographic, consumer feedback, and message delivery to understand more.
- Build Buyer Personas: Drawing from your research, develop realistic depictions of your potential buyers. Incorporating demographics, behavioral traits, requirements, motives, and any other pertinent information into these personas is essential.
- Apply analytics tools: Gather Information of visitors’ Behavior on social media or website with the help of Analytics Tools. You can learn a lot about your audience’s habits and preferences with analytics tools like Google Analytics, Facebook Insights.
- Join in online forums: Keeping an eye on online forums and social media is a great way to learn about the desires, requirements, and opinions of your target audience. Check out the threads people are starting in these groups that are relevant to your specialty.
3.2. Offer Value at every Stages
Make sure your sales funnel is valuable at every point. All the way from the awareness phase all the way to the conversion phase, your prospects should feel like they’re getting something out of it.
3.3. Use a Strong Call-To-Action (CTA)
A strong call to action (CTA) can significantly boost conversion rates. You can boost your conversion rates by using effective calls to action (CTAs) all along your sales funnel. A solid call to action (CTA) in your sales funnel should look like this:
- Be Clear and Specific:. Whether it’s “Download Now,” “Subscribe,” “Buy Now,” or “Contact Us,” make sure your CTA is straightforward and clear.
- Use Actionable Language: Use strong words that encourage immediate responses, such as “Discover,” “Start,” “Join,” or “Learn.”
- Make it Stand Out: Design-wise, your CTA should stand out on the page. Use highlighted colors, large text, or white space around it to make it noticeable.
- Convey Urgency: Create a sense of urgency to encourage immediate action. Phrases like “Limited Time Offer,” “Act Now,” or “Only a Few Items Left” can prompt quick responses.
- Offer Value: Your CTA should communicate the value that the prospect will receive by taking the action. For instance, instead of “Sign Up,” a CTA like “Get My Free Ebook” clearly states the benefit.
- Place Strategically: Place your CTAs strategically throughout your website, emails, and landing pages. Common placements include the header, footer, end of blog posts, and in sidebar.
- Test and Optimize: Test different CTAs to see which ones perform the best. You can test various aspects, including the wording, color, size, shape, and placement.
4. Conclusion: What You Need To Note When Create A Sales Funnel For FREE
Remember, a good CTA not only instructs the audience on what to do next, but it also aligns with the stage of the sales funnel they’re currently in.
Making a sales funnel isn’t necessarily a costly process. Your sales funnel doesn’t have to be expensive, use some free tools like Hubspot or Systeme.io, and promise to provide steady value at every step.
Knowing your audience’s desires and requirements, providing them with content that speaks directly to their heart, and leading them through the buying process with persuasive calls to action are the pillars of an effective sales funnel components. Keep an eye on your funnel and make adjustments as needed to make sure it keeps helping you reach your business objectives and satisfying your audience.
By implementing the best practices and following the steps provided in this article, you can create a free sales funnel that does more than just drive sales and generate leads. It is also about building strong relationships in long term with your customers.
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